Twitter is planning big changes pages branded accounts.

Big changes are coming in the pages of various brands on Twitter, special pages will be offered by some marketers who invest money in advertising on the network.
The project has been launched in December, is shown in the pages of the brand and its brand logo, but Twitter is planning to add more functionality, including e-commerce, various competitions and lotteries.
This product enables application developers to create good advertising to Twitter, much better than on Facebook. Will include new features for such branded accounts, for example, going beyond the length of a tweet at 140 characters, images and videos that can now be displayed at once, without opening the tweet. While a release date for this project, the developers have not decided yet, but promises to Twitter clients expect innovation this year.
When Twitter launched a branded page, different from the normal page were large: custom headers, the ability to maintain a special tweet at the top of all the other tweets, and tweet was automatically open if there is present a photo or video. At launch, Chief Twitter Adam Bain said that there will be new features of these pages. This is the way you http://viviansandov36.xanga.com/766865111/twitter-is-planning-big-changes-pag...
While Twitter has refused to comment on new features brand new pages.
21 huge company, such as, Nike, American Express and McDonalds, was part of the test group, and the big brands that have invested $ 25,000 in advertising, have wondered about the uselessness of the page to Twitter in its current form. But the development of these pages now and use them to attract users can make brand pages to be more promising and valuable - and it will be a new step for marketers.
Especially interesting is the idea of ​​e-commerce on Twitter. Co-founder and CEO, Jack Dorsey and CEO of mobile payment company Square and American Express have recently started a program where they send offers Twitter users in exchange for certain actions, such as tweets with the hashtag. Dell, Best Buy, H & M and 1-800-Flowers are participating in this program. So you must more twitter followers
Twitter has also shown a desire to Twitter.com has become a place where people would actually be, and was not a portal, which redirects them to another location on outbound links.
In other words, the company has become a mass medium. In the past month has been launched page «Ad Scrimmage«, where the fans are going to Super Bowl, and there was a chance to vote for their favorites.
Designer pages are only available to advertisers Twitter, and have the potential to increase profits by conventional and premium content. If marketers can make their own branded page interesting accounts, they will have more incentive to invest and develop their company.
Revenues Twitter, is expected to reach $ 259.9 million this year, compared with $ 139.5 million. in 2011, according to eMarketer.